Pacific Urethanes
In that short time, I delivered what had previously taken years to even begin — not by cutting corners, but by having deep clarity and the right strategy from day one.
Integrated Digital Marketing Solutions
I orchestrated comprehensive digital marketing strategies aimed at key customers across diverse sectors including mining, infrastructure, resources, building & construction, and advanced manufacturing.

Initiatives Include:
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Newsletters
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Targeted EDM Campaigns
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Case Studies
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Social Media Marketing
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Video Marketing
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Industry Webinars
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Conference Communications

Results
LinkedIn Growth
Achieved over 33% growth in new brand followers on LinkedIn within 8 months.
High Engagement
Achieved a newsletter/EDM open rate of over 40%, surpassing the industry standard of 36%.
Positive Feedback
Received commendations from numerous customers and industry contacts for impactful digital campaigns.
Award-Winning Videos
Developed two award-winning videos within 4 weeks, contributing to Pacific Urethanes’ success in winning Chemistry Australia’s Net Zero Transition Award.